100 Year embargo on Mark Twain’s Autobiography

by ranjith on November 4, 2010

Well the wait is over. The autobiography is getting released this month. The brilliant man he was, he knew the value of the brand. He didn’t gave any information about history that he thought can make to the autobiography. Well, the wait is over.

Mark Twain

Mark Twain’s embargo on his autobiography was brilliant brand management. – By Craig Fehrman – Slate Magazine: “But you probably knew that. Later this month, the Mark Twain Project will publish ‘the complete and authoritative edition’ of Twain’s autobiography. The news has been simmering all summer, and Twain’s impending autobiography has occupied media outlets both high”

 

Tagged as: biography, story

  • Krishami

    Interesting. But there was also “Life on the Mississippi” about Twain’s early years.

  • http://twitter.com/rptony rptony

    Yeah there were few already published. The article says it

    “It’s all very exciting. It’s also nonsense. There have been three previous editions of Twain’s autobiography—published in 1924, 1940, and 1959—and each of them has selectively ignored Twain’s 100-year embargo. This makes sense—first, because Twain’s instructions remain confusing and contradictory; he wrote 50 years by some passages, 75 by others, and even, by the stuff he warned Howells about, 500 years. But it also makes sense from a marketing standpoint. In fact, each edition of Twain’s ”

    http://www.csmonitor.com/Books/chapter-and-verse/2010/1018/Mark-Twain-s-autobiography-after-a-century-s-delay-becomes-a-bestseller

    Has more on it

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